Shared Passions
With their shared experience as educators and competency in helping others understand complex concepts, Jeff and JB have united over a love for skiing the backcountry and a shared desire to help others stay safe while doing so.
Our people

Our world-class team

Jeff Banks

For the past 18 years, Jeff has been working as an internationally licensed IFMGA mountain guide, working throughout Europe & North America.

When Jeff's not guiding, he's working as the Avalanche instructor to US Special Forces mountain guide unit as well as an American Mountain Guide Association (AMGA) trainer & examiner.

Jeff is a former North American ski mountaineering champion and Program Director & Head Coach for Colorado Nordic Olympic development program.

JB Leach

Award winning designer and art director turned product designer with more than 20 years experience developing a wide variety of new products and campaigns for fortune 100 & 500 clients.

For the past 10 years JB has been focusing on making complex systems and experiences more intuitive and inclusive.

When JB isn't working on making the complex simple, he's teaching future designers how to remain curious and design with empathy.

Interested In Learning More?
We're looking for backcountry users and enthusiats to help us bring this to market.
Please reach out and let us know what your interest is.